Top 5 SaaS Companies To Boost Your Business

shreya pandey
4 min readAug 16, 2021

The Saas business is an ongoing trend because of the constraints that a pandemic imposed on millions of people on a global level. The B2B space is especially leveraging the power of software and the scalability they bring along. The SaaS projections of 2021 forecast that the SaaS industry will grow to $60.63 billion by 2023, and will continue growing as the world moves towards a technological shift.

The term SaaS made its first appearance in the year the 1960s when computers were out of reach of MSMEs. This led to the birth of the popular SaaS or ‘time-sharing system’, during the early years, many users shared dumb terminals that reflected the output on a shared mainframe or mini-computer, hence called sharing system. This type of sharing was synonymous with the internet we use today but will have much less liberty to explore the global websites or services for that matter.

The question that might flutter in your mind now would be if SaaS has been around since then, why is it booming right now after decades? The answer is simple: the digital boom since the lockdown, the desire to automate business, derive more profitability and reach people globally. The Internet has evolved to a full-fledged system where people can easily run all the operations of their business. To understand this in more detail, let’s take a look at the top 5 Saas businesses that are dominating the market through their unique approach.

CoSchedule

In a world where social media holds the baton of being visible in the market, it is important to have a well-thought-out plan of how you are going to roll out your blogs, or social media. I mean already you already have myriads of functions, and spewing out new ideas, instead of planning them in advance can be a hassle.

CoSchedule eliminates that problem by being the ultimate social media and blog organizer for solopreneurs and businesses. This SaaS business was founded by Garrett Moon in North Dakota. It is a full-fledged system that helps in maintaining a ‘schedule’ for your business. This B2B provider is used by some of the biggest conglomerates in the market right now, such as Microsoft, Johnson & Johnson, Proctor & Gamble, etc. So, the number of companies that use this exceeds a little over 5,000, and the numbers are on a rise.

Zoom

This one is not that hard to recognize, when the pandemic struck, there was a huge shift of workspace and schools to the online space. Google meet and Zoom were some of the companies that acted as the biggest enablers of that shift. Be it online classes or meetings, all was possible through the impeccable timing and convenient features of Zoom.

It was founded in 2011 by Eric Yuan, and the business boomed in 2020 when businesses, schools, and colleagues started using this application on a daily basis. Zoom’s revenue surged by 191% during the Covid-19 pandemic. It has over 300 Million daily meeting partners, which is astounding if we compare the pre and post-Covid scenarios.

Shopify

We have witnessed a surge in the number of online businesses on a global level. Website creation is an indispensable part of creating a successful business. While it may not be a trivial task, SaaS businesses like Shopify make it easier. It is an e-commerce platform that helps in maintaining your online store. It offers facilities like inventory management, payment gateway, etc.

Founded in 2006 by Tobias Lütke and Scott Lake, Shopify is powering over 1 million businesses in 165 countries currently. Many world-renowned companies like Hasbro, Heinz, Lazy Oaf, etc are using it. In a time where people feel more comfortable handling their business from home, Shopify is the medium to accomplish that objective. It is a technology fluid platform that currently uses over 153 technologies for maintaining the plethora of websites that exist on the platform.

Hubspot

Without marketing, even the most bright idea will not have the faintest attention of its target audience. It is the process of selling by hooking the audience on to the idea that you bring forth after extensive turmoil. It involves various stages like creating, delivering, explaining, transferring, etc. It is always a boon to have a managing system to keep the progress of all these activities in check.

Hubspot is a famous marketing tool that helps to close leads and generate a loyal customer base by providing a number of free and paid services. Dharmesh Shah and Brian Halligan found this impeccable CRM software to power millions of businesses. As of August 05, 2021, the net worth of Hubspot is $27.57 Billion and growing. It has more than 100,000 paying customers which is a big milestone for the company.

Slack

When you are not working from a physical workspace, coordinating the activities of every department and employee becomes a tedious task. Slack eliminates that drawback of the WFH environment and creates an exclusive room for the whole company to stay in touch and manage their work.

It was founded by Stewart Butterfield in 2013, born out of a gaming company called the Tiny Speck. It is an interesting story because while creating an online game “Glitch”, they found that there was a void of a team collaboration tool in the market, so they created one themselves. As of 2019, there are 12 Million active users of Slack.

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shreya pandey

I am a freelance content writer and copywriter, who is enthusiastic about SaaS businesses, mindset, and lifestyle writing. I occasionally write poems too.